- Wellness and Beauty Solutions’ (WNB) subsidiary, The Giving Brands Company (GBCo), has signed a distribution agreement with CARE Distributors
- CARE will exclusively supply the company’s MICRO19 sanitiser range to the transport, automotive and infrastructure sectors in Australia
- The exclusivity is, however, subject to CARE selling $3 million worth of products over the three-year term of the agreement
- MICRO19 was launched in March this year to meet the strong demand for sanitiser products in response to COVID-19
- Company shares are up 12.5 per cent and are trading for 0.9 cents
Wellness and Beauty Solutions’ (WNB) subsidiary, The Giving Brands Company (GBCo), has signed a distribution agreement with CARE Distributors.
Under the three-year agreement, CARE has the exclusive right to supply MICRO19 hand sanitiser products to the Australian transport and infrastructure industries. This includes automotive repairs and suppliers, transport and logistics companies, and commercial product retailers.
Exclusivity will only be granted if CARE sells at least $3 million worth of product over the three-year agreement. The agreement will continue until either party chooses to end it or a breach occurs.
“The transport and automotive industries remain a high-risk contact point for coronavirus transmission due to employee mobility and consumer contact in these sectors,” WNB Managing Director Christine Parkes said.
The MICRO19 range was launched inMarch this year and saw Wellness and Beauty Solutions’ share price soar 250 per cent.
WNB launched MICRO19 to meet the demand for sanitiser products as COVID-19 began to spread all over the world. The products are said to be effective against 99.99 per cent of germs.
Initially, the brand just included hand sanitisers, however, since demand has grown, GBCo extended the MICRO19 range to include commercial-size products, as well as floor and counter stands.
The range is currently available in a number of retailers, including Chemist Warehouse and eCommerce channels.
“We chose to work with GBCo to distribute MICRO19 because we identified … high-quality products, and because MICRO19 is made in Australia, by an Australian company, using Australian ingredients which aligns with our company’s ethos,” CARE General Manager Travis Rainsford said.
Company shares are up 12.5 per cent and are trading for 0.9 cents each at 10:33 am AEST.